Our Story


ISA ALEX founded by Danish-born esthetician Gunilla Eisenberg has drawn upon her Scandinavian upbringing to create a natural and sustainable approach to beauty and aging through skincare services, organic products and online courses in skincare for teenagers and adults.

Known for her "Better than Botox" facial featured in Allure Magazine; celebrities, San Francisco luminaries, and regular, loyal clients seek out Gunilla for her holistic philosophy, undivided attention, and up-to-date knowledge of her craft. To book a facial click here  


ISA ALEX Skin Oils are ultra hydrating clinical botanicals that are handcrafted specially by Gunilla for maximum restoration and luminosity to the skin. All globally sourced ingredients of powerfully concentrated, chakra balancing oils that are customized to meet the needs of all skin types and deeply penetrate each layer of the skin for optimum hydration and rejuvenation. Featured in publications such as Allure, Men's Journal, Teen Vogue, and The Wall Street Journal.

Keep them in your vanity, put them in your purse. These oils will keep skin looking hydrated, healthy, and even heal in the process. Handmade in small batches from wild-crafted and organic ingredients.   To shop products click here


Navigating motherhood is the inspiration behind not only Gunilla's skincare products but also her brand new online skincare hub, ISA ALEX Skin Lab. Here you’ll find online skincare courses or workshops to manage your skin at different stages as you go through life.
We offer FREE workshops as well as paid courses. To learn more click here




Danish born skin alchemist Gunilla Eisenberg spent parts of her childhood in Africa and Spain, influences she brought with her before settling in San Francisco, where she opened her flagship "Skin Butik" in 2005. With more than 15 years experience, her luxurious but effective facials quickly became a must-have for Bay Area women, earning her raves as the best facialist in San Francisco by Allure and San Francisco magazines. Always looking to offer her clients more, Gunilla created the one ingredient she felt was missing from her arsenal: a line of therapeutic facial and body oils. 

ISA ALEX skincare taps into nature’s best ingredients to regenerate and balance the complexion. Scandinavians feel that beauty comes from within and is brought out through simple and all-natural skincare and these oils help to heal the skin from the inside out. 

“Plant oils are mysterious and sensual to me. I first learned about them as a teenager growing up in Southern Spain. The essences of jasmine and sweet almond oil were exotic and mesmerizing to me. 

I began to learn more about the healing aspects of aromatic oils and so my deep passion of plant alchemy was born.” -


ISA ALEX is named after her two children, Isabeau Elisabeth and Joaquin Alexander -- two of Gunilla’s biggest inspirations. Her Beautiful Mama + Baby oils and Teen range were developed during her own pregnancies and in response to the ever growing skincare needs of her own two children.



"Having cut her teeth at her eponymous Cow Hollow salon, ISA ALEX Skin Butik, S.F.’s skin whisperer launched a moisturizing product line made from rich oils found in Morocco and Southern Spain. The result: a line of lovely almond and Argan oil-based products that heal with a hint of exotic.

Dabble in the line’s Rosewater Mist and Hydrate Face Oil, a moisturizing facial oil that replenishes and restores parched skin while preserving its youthful bounce back and brightens lingering dark spots."

- DC Magazine